Every visit counts
Without cookies there’s no banner to reject, so your reports include all your visitors.
All the important metrics on one screen, without cookies or a consent banner, plus heatmaps, JavaScript errors and Core Web Vitals in the same panel.
Google Analytics 4 is Google’s free event-based analytics for websites and apps, used to study acquisition, behaviour and conversions. Its default setup stores the client ID in the _ga cookie, so in the EU it’s usually used with a consent banner.
Without cookies there’s no banner to reject, so your reports include all your visitors.
Visitors, sources, pages and goals on one screen, with filters that apply to everything. No reports to build.
Click heatmaps, JavaScript and 404 errors and Core Web Vitals of your real visitors, without extra setup.
| Feature | Overtracking | Google Analytics 4 |
|---|---|---|
| No cookies by default | Yes | No |
| No consent banner needed | Yes | No |
| Click heatmaps | Yes | — |
| JavaScript error tracking | Yes | — |
| Core Web Vitals of real visitors | Yes | Partly1 |
| Real time | Yes | Yes |
| Goals with monetary value | Yes | Yes |
| AI assistants channel | Yes | Yes |
| Official MCP server | Yes | Yes |
| REST API | Yes | Yes |
| Data hosted in the EU | Yes | — |
| WooCommerce plugin with orders | Yes | Partly2 |
| PrestaShop module with orders | Yes | — |
| Entry price | €6.95/month for 100,000 page views, 7-day free trial | Free |
1 Core Web Vitals: possible by sending them as custom events with extra code.
2 WooCommerce: official plugin developed by WooCommerce.
— Not found on its website.
Checked on each provider’s website on 3 November 2026. Features and prices may change.
Yes. Install Overtracking alongside GA4, compare both for a few days and switch when you’re ready.
Because it also counts the visitors who reject cookies, which Google Analytics doesn’t see.
Yes. Clicks from Google Ads and Microsoft Ads are counted as paid search automatically, and UTM campaigns have their own report.
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